IMAGINE.IO

CASE STUDY

Create a Goal Feauture Design

SERVICES

UI / UX DESIGN

INDUSTRY

FINTECH

YEAR

2024

TOOLS

MENU

MENU

MENU

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Overview

Unfortunately, due to privacy reasons, I can’t show the bulk of my work that I did at Imagine.io, so for now, you’ll just have to trust that I actually did quite a lot during the 1,5 years I contracted there. I was a product designer on the Design team, design on multiple internal products. Here are some brief notes about the work I did during this time —

My Role at Imagine.io

As a Product Designer at Imagine.io, I worked under the guidance of the CEO, CRO, and Design Director, collaborating closely with the IT and design teams to deliver end-to-end UI/UX design solutions for this fast-growing B2B SaaS startup. The platform enables industries like furniture, home furnishings, and textiles to create photorealistic 3D content without requiring an engineering or 3D design background. During my time there, I contributed to key projects, including redesigning the company’s primary web interfaces to enhance usability and accessibility, and developing customisable configurators tailored to the unique needs of B2B clients. I also focused on creating scalable design systems that ensured consistency across product development.

Over nearly two years, I worked on optimising user journeys through data-driven purchase flow improvements and exploring emerging technologies to expand product capabilities. Collaborating with cross-functional teams, I supported the creation of seamless user experiences and simplified complex workflows. Beyond UI/UX design, I contributed to creative domains such as animation, social media assets, and presentation design. This dynamic and agile environment allowed me to refine my skills in user-centred design and develop innovative solutions that supported the company’s rapid growth.

Highlights of My Work

Project Name:

Configurator Builder Project / Configurator Builder

Imagine.io’s Configurator Builder simplifies the process of creating personalised, interactive product configurators. With its no-code interface, users can effortlessly upload assets, customise options, and deploy engaging configurators in minutes. This tool enables businesses to showcase their products with sleek, professional-grade visuals, offering striking clarity and realism on a white background.

Project Name:

Configurator Builder Project / 02-Pre-designed Templates

To improve the user experience and accelerate configurator setup, I designed a collection of ready-to-use templates. These templates provided structured, visually appealing starting points, allowing users to customise and launch their configurators effortlessly. By considering different product categories and use cases, I ensured flexibility while maintaining a high level of visual and functional consistency.

Project Name:

Configurator Builder Project / 03 ONBOARDING FLOW

As part of the Configurator Builder project, I actively contributed to designing over 10 ready-to-use configurator templates to streamline the user experience. These templates were crafted to enable users to quickly and effortlessly customise and deploy their interactive configurators, enhancing accessibility and efficiency for diverse use cases.

Project Name:

Configurator Builder Project / 04-Designing Across Mediums at Imagine.io

Animation:
Creating engaging and visually compelling animations for product demonstrations and marketing campaigns.

Social Media:
Designing dynamic and on-brand visuals for various platforms to boost the company's digital presence.

Presentation Design:
Crafting professional and visually appealing presentations for stakeholders, client pitches, and internal meetings.

Graphic Assets:
Crafting professional and visually appealing presentations for stakeholders, client pitches, and internal meetings.

In addition to my core role as a UI/UX Designer at Imagine.io, I actively contributed to various external-facing creative projects, adding value across different mediums and ensuring a consistent and engaging brand presence.

Next Project

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